Shagun ka lifafa.
One big influencer or ten micro? Set your budget and goal and watch it get divided into envelopes, using median rates from 810 real Indian creator rate cards.
Your campaign budget
₹1,00,000
₹50K₹20L
What should this campaign do?
One big creator or many small ones?
Same budget, two very different campaigns.
Take your split sheet with you
Download the split as a sheet to share with your team, or let us build the actual creator shortlist for this budget from our network of 3,700+ creators.
Rates are medians per Instagram Reel from 810 rate cards on the Digital Berries Talent Network (Oct 2026): mega 1M+ ₹2L, macro ₹1L, mid-tier ₹70K, micro ₹40K, nano about ₹15K. Real quotes vary with niche, usage rights and timing. See the full pricing report.