Portfolio & Case Studies | Digital Berries Mumbai

Portfolio & case studies · Mumbai, India

Work that
moves
numbers.

Performance marketing, influencer campaigns, UGC and websites for brands that want results they can measure: sales, leads and reach.

  • ₹5Cr+Paid media & creator spend managed
  • ₹100Cr+Client revenue attributed*
  • 5K+Qualified leads delivered
  • 10Live websites built

* Client revenue from campaigns we ran, as reported in ad-platform and store dashboards across engagements. Brand-approved breakdowns are shared on your discovery call.

Brands & businesses we've worked with

  • MARS Cosmetics
  • Mamaearth
  • FeviKwik
  • India In A Bag
  • Wearhr
  • Aesthesis Foundation
  • Sadhu Baijnath Foundation
  • Graffiti DNA
  • Sanjeevan Windows
  • Prakash Ministries
  • Unmesh Bholay & Associates
  • Sanjay Rane & Associates
  • Al Jugnu Logistics

Case studies

Real campaigns.
Real numbers.

See everything, or filter by industry. Figures as reported in Meta Ads Manager, store dashboards and Instagram. Some brand names are shared on a discovery call with the client’s approval.

D2C & e-commerce 1

Case studyD2C festive e-commerce launch

  • Meta Ads
  • Creator Reels

14.5x ROAS in 7 days

The brief

Launch a festive collection online and prove that paid social could sell profitably on a small test budget, inside a 7-day festive window.

What we did

Paired native creator Reels with a Meta Ads launch: weekly creative testing, ABO budget pacing that moved spend daily towards winning ads.

  • ₹35,000ad spend
  • ₹5.1 lakh+revenue
  • 27,683store sessions
  • 599verified orders
Read the full case study ↗ Meta Ads services ↗

Ad spend vs revenue

Spend
₹35,000
Revenue
₹5.1 lakh+
14.5xreturn on ad spend

Day 17-day festive windowDay 7

Source: Meta Ads Manager and store dashboard

EdTech 1

Case studyHigh-ticket EdTech course launch

  • Full-funnel paid social

17.2x ROAS in a 72-hour launch

The brief

Sell a high-ticket online course during a short, fixed 72-hour launch window, where every hour of wasted spend mattered.

What we did

Built a 3-day performance sprint: full-funnel video hooks for cold audiences, lookalike audiences, and retargeting that followed up warm viewers through the deadline.

  • ₹2.5 lakhad spend
  • ₹43 lakh+revenue
  • 72 hourslaunch window
  • 17.2xreturn on ad spend
Read the full case study ↗ Performance marketing services ↗

Ad spend vs revenue

Spend
₹2.5 lakh
Revenue
₹43 lakh+
17.2xreturn on ad spend

Hour 072-hour launchHour 72

Source: ad platform and sales dashboard

Beauty 3

Beauty brands we’ve worked with include MARS Cosmetics and Mamaearth.

Celebrity campaigns · MARS Cosmetics

MARS Cosmetics
× TV’s most-loved faces.

Seven celebrity collaborations for MARS Cosmetics between October 2024 and December 2025, each timed to a moment fans already cared about: Rakhi, Diwali, iconic TV characters and Bigg Boss 19.

  • Celebrity collaborations
  • Collab Reels
  • Festive campaigns
  • Creator product content

In partnership with Shukrana Guruji Entertainment

  • 1.4M+likes across 7 reels
  • 31.5K+comments from fans
  • 33Mcombined followers of the 6 celebrity partners
  • 4.2%average engagement rate per reel

Campaign 01

Festive moments

Rakhi with Aarti Singh, and Diwali with Sumbul Touqeer (2024) and Shivangi Joshi (2025): MARS glam built into the biggest dressing-up days of the year.

315K likes 7.4K comments

Campaign 02

Iconic TV looks

Shraddha Arya recreated Preeta from Kundali Bhagya and Shivangi Joshi recreated Naira from Yeh Rishta Kya Kehlata Hai, both using MARS products. Nostalgia fans wanted to talk about.

504K likes 7.4K comments

Campaign 03

Bigg Boss 19 momentum

Farrhana Bhatt and Ashnoor Kaur posted with MARS around their Bigg Boss 19 run, while fan attention on both was at its peak.

589K likes 16.8K comments

All 8 reels

Swipe to see every reel →

Bigg Boss 19 · Dec 2025

Farrhana Bhatt × MARS

478K likes10.7K comments12.2% engagement

@farrhana_bhatt · 4M followers

Iconic TV look: Naira · Jan 2025

Shivangi Joshi × MARS

323K likes5.4K comments3.3% engagement

@shivangijoshi18 · 10M followers

Diwali · Oct 2025

Shivangi Joshi × MARS

231K likes6.5K comments2.4% engagement

@shivangijoshi18 · 10M followers

Iconic TV look: Preeta · Jan 2025

Shraddha Arya × MARS

181K likes2K comments3% engagement

@sarya12 · 6M followers

Bigg Boss 19 · Dec 2025

Ashnoor Kaur × MARS

111K likes6.1K comments1.2% engagement

@ashnoorkaur · 10M followers

Diwali · Oct 2024

Sumbul Touqeer × MARS

54.5K likes808 comments5.5% engagement

@sumbul_touqeer · 1M followers

Rakhi · Aug 2025

Aarti Singh × MARS

29.4K likes91 comments1.5% engagement

@artisingh5 · 2M followers

Creator-led product reel · Mar 2025

God’s Glow Illuminator

Made for MARS’s own feed with creator @vishali_jaikumar.

Likes and comments as shown publicly on each reel on 31 Oct 2026. Engagement rate = (likes + comments) ÷ the creator’s follower count shown on Instagram.

Celebrity & creator campaigns · Mamaearth

Mamaearth
× celebrity glow, real-world goodness.

Two collaborations for Mamaearth in September 2026: a celebrity product reveal with Rhea Chakraborty and a purpose-led beach clean-up with creator Bittu Tabahi.

  • Celebrity collaboration
  • Creator collaboration
  • Collab Reels
  • Purpose-led content
  • 63.9K+likes across 2 reels
  • 1.6K+comments from fans
  • 6Mcombined followers of the 2 celebrity and creator partners
  • 256 kgof beach waste cleared on camera with Bittu Tabahi

Campaign 01

Celebrity product reveal

Rhea Chakraborty shared “the secret to my pink glow” with Mamaearth and closed with a “comment LINK” call to action, turning the reel into a conversation with her fans.

14.6K likes 1.2K comments

Campaign 02

Purpose-led creator content

Creator Bittu Tabahi and Mamaearth cleaned 256 kg of waste off a Mumbai beach, putting the brand’s Plastic Positive promise into action on camera.

49.3K likes 465 comments

Both reels

Swipe to see every reel →

Beach clean-up · Sep 2026

Bittu Tabahi × Mamaearth

49.3K likes465 comments

@bittu__tabahii · 2M followers

Celebrity product reveal · Sep 2026

Rhea Chakraborty × Mamaearth

14.6K likes1.2K comments

@rhea_chakraborty · 4M followers

Likes and comments as shown publicly on each reel on 31 Oct 2026.

Case studyPan-India beauty & lifestyle brand

  • Creator seeding
  • Whitelisting

26.4M views in 60 days

The brief

Grow reach, followers and demand for a beauty and lifestyle brand across India, beyond its existing audience.

What we did

Seeded the product with a mix of beauty and lifestyle creators, then whitelisted the best-performing creator Reels as paid partnership ads so proven content kept reaching new buyers.

  • +48.8Knet followers
  • 4.2M+creator impressions
  • 3.4xblended ROAS
  • 180+qualified inbound leads
Read the full case study ↗ Influencer marketing services ↗
Instagram Insights showing 26,447,647 views and 48,779 net followers over 60 days
Source: Instagram Insights, 60 days

Consumer brands 1

Creator campaign · FeviKwik

FeviKwik
× ordinary to extraordinary.

Four of the most-viewed creator reels from FeviKwik’s #FevikwikMakeover challenge (February–March 2026). The challenge invited India to give everyday objects a makeover, with weekly ₹1 lakh prizes and a ₹5 lakh grand prize.

  • Creator collaborations
  • Collab Reels
  • UGC challenge
  • DIY & upcycling
  • 3.5M+views across 4 reels
  • 108.4K+likes
  • 2.8Mcombined followers of the 4 creator partners
  • 40xmore views than followers on Art by Naitik’s reel (1.7M views, 42K followers)

Campaign 01

Makeovers with a story

Art by Naitik turned a plain box into a watch holder for his dad, and Paintellectual Priya restored her mother’s wedding-era photo frame: everyday objects with family memories attached.

2.2M views 68.2K likes

Campaign 02

Fashion glow-ups

Pooja Kalra went from basic to glam in seconds and Bhupinder turned a Sarojini market bag into high fashion, showing FeviKwik as a quick style hack.

1.4M views 40.3K likes

All 4 reels

Swipe to see every reel →

Box → Dad’s watch holder · Mar 2026

Art by Naitik × FeviKwik

1.7M views58.6K likes82 comments

@artbynaitik · 42K followers

Basic → glam in seconds · Feb 2026

Pooja Kalra × FeviKwik

769K views22.2K likes97 comments

@poojaakalra · 211K followers

Sarojini bag → high fashion · Mar 2026

Bhupinder × FeviKwik

642K views18.1K likes155 comments

@bhupinder_19 · 2M followers

Mom’s wedding photo frame · Mar 2026

Paintellectual Priya × FeviKwik

483K views9.5K likes102 comments

@paintellectualpriya · 503K followers

Views, likes and comments as shown publicly on each reel on 31 Oct 2026.

Paid media · Meta Ads

Numbers
worth showing.

Cost per result from live Meta Ads campaigns, as shown in Ads Manager. Low costs only matter at volume, so both are shown.

Meta Ads · Video

₹0.04cost per ThruPlay

42,929 ThruPlays

Meta Ads · Website

₹10.31cost per result

292 website completions

Meta Ads · Purchases

₹11.53cost per purchase

261 purchases

Meta Ads · Website

₹15.73cost per result

339 website completions

Meta Ads · Messaging

₹27.94cost per conversation

25 messaging conversations

Meta Ads · Messaging

₹33.31cost per conversation

194 messaging conversations

Social growth · Instagram

Attention
at scale.

Instagram Insights snapshots from our social work, showing views and net follower growth over 14, 30 and 60 days.

Instagram Insights showing 26.4 million views and 48,779 net followers

26.4Mviews in 60 days

+48.8Knet followers

Instagram Insights showing 11.6 million views and 7,282 net followers

11.6Mviews in 30 days

+7.2Knet followers

Instagram Insights showing 7.3 million views and 10,265 net followers

7.3Mviews in 14 days

+10.2Knet followers

Creator & UGC studio

Content people
stop to watch.

Short-form creator videos made for feeds, paid amplification and brand storytelling.

UGC · CreatorBeauty-led product storytelling

UGC · CreatorProduct-first visual content

UGC · TechCreator-led recommendation format

UGC · Social filmMovement-led short-form creative

Websites · 10 selected builds

Built for
business.

Websites we have designed and built for brands, service businesses, professional firms and non-profits, from Mumbai to Alibaug and Dubai. Screenshots are from the live builds.

India In A Bag website homepage designed by Digital Berries

E-commerce · D2CIndia → UK

India In A Bag

E-commerce store

Online store bringing Indian food, fashion and festive products to customers abroad.

Visit live site ↗
Wearhr website homepage designed by Digital Berries

Fashion · E-commerceIndia

Wearhr

Luxury clothing brand

Editorial e-commerce site for a premium Indian clothing label: lookbook, collections and shop.

Visit live site ↗
Aesthesis Foundation website homepage designed by Digital Berries

Non-profitIndia

Aesthesis Foundation

Non-profit for the visually impaired

Accessible website for a foundation supporting people with visual impairment.

Visit live site ↗
Sadhu Baijnath Foundation website homepage designed by Digital Berries

Non-profitIndia

Sadhu Baijnath Foundation

Charitable foundation

Website sharing the foundation's programmes, events and community impact.

Visit live site ↗
Graffiti DNA website homepage designed by Digital Berries

Lifestyle brandIndia

Graffiti DNA

Lifestyle brand

Bold brand website built around product storytelling and a striking visual identity.

Visit live site ↗
Sanjeevan Windows website homepage designed by Digital Berries

Building productsMumbai

Sanjeevan Windows

Aluminium windows

Manufacturer website for aluminium sliding windows, doors and installation.

Visit live site ↗
Prakash Ministries website homepage designed by Digital Berries

CommunityIndia

Prakash Ministries

Community organisation

Community website for events, outreach and media.

Visit live site ↗
Unmesh Bholay & Associates website homepage designed by Digital Berries

ArchitectureMumbai

Unmesh Bholay & Associates

Architects & interior designers

Studio website for premium architecture and interior design work.

Website design & development
Sanjay Rane & Associates website homepage designed by Digital Berries

CA & advisoryMumbai

Sanjay Rane & Associates

Chartered accountants

Professional-services website for audit, assurance and advisory practice.

Website design & development
Al Jugnu Logistics website homepage designed by Digital Berries

LogisticsDubai, UAE

Al Jugnu Logistics

Cargo & logistics

Corporate website for a supply-chain and cargo company in Dubai, UAE.

Website design & development

Influence · Creator network

Creators &
celebrities.

We run influencer and celebrity campaigns through our own talent network, with audience data and indicative rates for every creator across beauty, fashion, food, tech, travel, comedy and more.

  • 3,700+vetted creators
  • 180+celebrities in our network

Celebrity collaborations include

  • Shivangi Joshi
  • Ashnoor Kaur
  • Shraddha Arya
  • Farrhana Bhatt
  • Sumbul Touqeer
  • Aarti Singh
  • Arjun Bijlani
  • Rakhi Sawant

Influencer marketing services ↗Celebrity management ↗

How we work

From brief
to results.

Every engagement follows the same four steps, whether it is a website, a creator campaign or a full 360° growth plan.

  1. 01

    Audit

    We review your website, ads accounts, social pages, Google profile and competitors to find what is holding growth back.

  2. 02

    Strategy

    One plan with clear targets (leads, sales or reach) and the channel mix, creative and budget to get there.

  3. 03

    Build & launch

    Websites, campaigns, creators and content go live with tracking in place from day one.

  4. 04

    Optimise

    Weekly testing and monthly reviews: we scale what works, cut what does not, and report in business numbers.

One partner, every layer

  • Strategy
  • Creative
  • UGC
  • Influence
  • Media
  • SEO
  • Websites

Ready when you are

Let's make
the next case study.

Tell us the goal (sales, leads or reach) and we'll show you how we'd get there on a strategy call.

Or email contact@digitalberries.co.in

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